ideas2happy at Tedxtampabay

I presented ideas2happy at TedxTampaBay a couple of weeks ago. My thesis is that obsessive focus on shareholder wealth maximization leads to evil, but that obsessive focus on customer and employee happiness leads to shareholder wealth maximization. Video here. Slides here. I hold up the philosophies of Google (“don’t be evil”) and Zappos (“delivering happiness”)…

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A nation adrift

Ever paused to reflect on the odd nature of jurisdiction? The rules that govern your behavior change as you move to different sections of the earth’s crust. Don’t like the rules here? Go stand on another rock. Land-centric provincialism seems increasingly archaic in the age of the internet, a truly global village where the rock…

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What is Facebook?

I’ve gotten a little play lately for saying, “Linkedin is your resume; Twitter is your personality.” (Borges, Marketing 2.0: Bridging the Gap between Seller and Buyer through Social Media Marketing, 2009.) Now I’m being asked, in so many words, “OK bub, you think you’re so full of pith and vinegar… Let’s have a metaphor for…

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Why Get Patents?

Why should I bother with patents? Don’t they take forever to be awarded? Doesn’t copyright last longer? (And aren’t patents evil?) The conservative (as in conservation of value – I’m not using it in the political sense) business practice is to patent wherever possible and use copyright registration or trade secret protection as simultaneous regimes…

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Startup FAQ 8-9: Why use employment agreements?

Why do I need employment agreements? Can’t I trust my own employees? Of course you should hire people you can trust. You may even enjoy a personal bond with your employees and treat them like friends and family. But the employment relationship is fundamentally a business deal. And business deals should be governed by written…

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What VC’s want in a software/services startup

Here are some notes from a seasoned entrepreneur who attended this SDForum VC Roundatble event last night in Palo Alto featuring the following panel:  Rebecca Lynn (Morganthaler Ventures), Evan Liang (Shasta  Ventures) and Rohit Gupta (Opus Capital). Comments re. what VC’s are seeking in a software/services startup: subscription models are favored; free first, subscription later …

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Intro to IP Law – Part II

This multi-part series is adapoted from the ideas2money lecture I have been giving for several years, and will in theory serve as the basis of a forthcoming book on the subject. A bit about basic terminology.  Intellectual Property (IP) refers to two, and possibly three, things.  In the study of programming languages, we would say…

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